Outcomes & Metrics

At FELA, we have a healthy obsession with driving positive outcomes and a measurable ROI for our partners and clients. To be successful in this pursuit, we must first develop outstanding educational programs for individuals.

Our focus is on long term performance by measuring and incentivizing learning outcomes as well as connecting individuals with resources and institutions that help each individual achieve their personal financial goals.

In turn, we generate invaluable user and application metrics that drive ongoing product development, contribute to the efficacy of our programs, and engage individuals in personal financial education over the long term.    

Proven Approach

At FELA, we bring a thoughtful, consultative approach to every financial education initiative in which we are engaged. Our strategic approach helps to inform the design, development, and implementation of financial education programs that are relevant to and aligned with the organizational objectives of our partners and clients.

We have worked with a lot of organizations over the years, from government agencies and academic institutions to public and private corporations, and we developed a highly effective approach from those experiences. Yet, we continue to innovate which means we refine and optimize our approach to be focused, efficient, and effective for each of our partners and clients.

Thought Leadership

We represent a healthy mix of problem solvers and creative thinkers who are energized everyday to bring about positive change that will improve lives through financial education. We have developed programs, resources, and technologies that have helped move the needle of progress in financial education. Our passion will continue to drive innovation.

As importantly, FELA has consistently demonstrated leadership in the financial education and financial literacy communities and has been part of the national dialogue that has helped to reshape the way forward in financial education. Our commitment to our field will fuel further progress.

Partner Focus

No organization is an island  which may be cliche  but we have developed a partner-centric model where we work closely with policy makers, thought leaders, subject matter experts, and industry practitioners to help inform our solutions and to drive results to each of our clients. Through these collaborations, we have designed, developed, and delivered financial education programs that are relevant at home, at work, and in school.

As importantly, we understand that many existing approaches to financial education on the market today simply do not work. FELA works closely with a range of partners including corporations, federal agencies, state governments, financial service companies, and academic institutions to develop sustainable, outcomes-based financial education initiatives.   

LifeCents^TM

LifeCents^TM is a proprietary web-based application developed by FELA and is at the core of many of our financial education programs. It is a powerful and robust platform that enables FELA to create customized, scalable financial education programs as well as provide our partners and clients with meaningful performance metrics. LifeCents^TM can be implemented as a standalone financial education solution or it can help organizations enhance the efficacy of existing initiatives.

LifeCents^TM was developed with the input from a team of dedicated educational advisors. It is designed to connect people with the information, products, and services they need to achieve their financial goals and long-term financial security. LifeCents^TM has proven to be a highly effective and rewarding solution for both partners and participants.